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16 June 2016

How important is it for boj global to be sold at moma in New York?

In order to answer this we must first think about what MOMA is.

To answer this we can read what it says on nuevayork.es, a website created by Eric, someone who likes NY so much that he has created a website just to share information about the best the city has to offer.

"Do you like modern art? Then visit MOMA (the Museum of Modern Art) in New York, one of the most important modern art museums in North America. It has a spectacular permanent collection as well as many other exhibitions."

"Do you like modern art? Then visit MOMA (the Museum of Modern Art) in New York, one of the most important modern art museums in North America. It has a spectacular permanent collection as well as many other exhibitions."

And where will BOJ GLOBAL be sold?

This site again gives us the answer:

"MoMA has a shop inside the building itself but on the same street it also has another with furniture and devices for the house. There is another shop in Soho (81 Spring Street). "

What will we be selling in MOMA shops?

The traditional BOJ GLOBAL double-levered corkscrew. Yes, we know there are lots of double-levered corkscrews, but how many are worthy of being sold in MOMA?

And why have they chosen us?

Well, for starters, the “owl design” of our double-lever was already popular in the USA, and for good reason, as it is a design that from its birth has combined an attractive style with even better ergonomics.

However, there’s more, as the double-lever-style corkscrew also has enmeshed wings that are capable of extracting corks of many different sizes. The wing movement is known as “butterfly-like”, so we have our own owl floating like a butterfly and stinging like a bee with a metal spiral that enters the cork. We use a milled spiral, not a twisted wire.

And finally, the last feature worth highlighting, the cherry on the cake that has convinced MOMA, is the durability of our little owl. We have customers that still have their corkscrew 50 years later.

So, we can now answer the question we first raised: how important is it for BOJ GLOBAL to be sold at MOMA?

Well, it means that even the best museums in the world recognise the quality and value of BOJ GLOBAL products.